Internal communications video
Using video to communicate with staff
Internal comms is a perfect application for video and The National Archives put it to good use with this film commissioned to let staff know about new working practices to keep them safe during the pandemic. We regularly make corporate video for this public sector organisation and we have an excellent working relationship with their comms and marketing department. This enabled us to quickly get to grips with the concept and to create a highly informative and easy to understand video, that used visual story telling to show the changes to the working environment and to demonstrate the new procedures.
The video was designed to be used online so that staff could watch it at their convenience, so it needed to be planned and filmed to be viewed on all sorts of devices, from mobile phones, to tablets and desktop computers. This meant that we made sure that even on the smallest screen the most important elements of the shots were large enough to be seen clearly, and we made use of large bold text graphics that conveyed the essential elements: this means that the film can be watched with the sound muted.
Working with Covid restrictions.
Working under strict Covid protocols, and liaising on site with the team’s heath & safety officers, we featured team members moving around the building and operating under the new regulations. We showed a number of key areas, from entering the building, using communal spaces, working in offices and maintaining a safe working distance from each other.
”We were really impressed with how quickly you were able to produce it – and obviously how great it looked!
About Magneto Films
Internal Corporate Video Production
Magneto Films is a London video production company working with the NHS & Public Sector organisations. We also work extensively with brands & businesses , as well as charities such as Anthony Nolan, Versus Arthritis and The Children’s Society.
We have been running for over 10 years and we make a full range of corporate films that help businesses and public sector organisations communicate effectively with their staff and clients. In addition to internal comms video we also make animations and explainer videos, and a variety of staff and employee video, training films and case study videos.
Related video production services
Interested in video?
Sign up for our newsletter and stay up to date. Regular case studies, special offers and insights on winning video strategies.