PATIENT INFORMATION VIDEO PRODUCTION
Video to help patients with treatment & diagnosis
Patient information video is an excellent way to communicate with people in a friendly and informative way: it’s easy to understand, can be watched conveniently and privately and is useful to communicate with large numbers of people.
Our patient video production services include information films, case study videos and medical information films to help patients learn more about their condition and the treatment they may receive.
People who are newly diagnosed with an illness often have lots of questions or need reassurance about the treatment they’ll receive or details of how their condition will be managed. A well made patient information video is an effective way to put their minds at rest.
Magneto Films provides patient information video production for the NHS, hospitals, charities and pharmaceutical companies and our clients include NHS England, Guys & St Thomas Hospital and several AHSNs.
How organisations use patient information video
Magneto Films works with many different NHS Trusts, medical and patient charities, and pharmaceutical companies to make patient information films.
Patient education video
Helping people to understand their condition and letting them know what their treatment may entail and even showing them where their treatment may take place, provides reassurance to both the newly diagnosed and the chronically ill.
Some long term illnesses require patients to take charge of some procedures themselves or may be treated at home. A patient information video can be useful to demonstrate the correct way to carry out a treatment or how to take medication.
Sharing the stories of existing patients and how they cope with their illness or chronic condition can be an effective way to engage with an audience that’s worried or unsure.
Medical information video
Sometimes healthcare organisations need to explain detailed instructions or precise information with an audience that may not be experts. Video provides an opportunity to create clear and accurate medical communications that can be tailored to an audience.
Patient information video production
Guys & St Thomas Hospital Renal Unit
This busy NHS Trust needed a series of patient focused films to explain the work of their renal unit. They want to let patients who are newly diagnosed with kidney failure what their treatment might be like, to introduce the unit and some of the staff, and to meet other patients who are successfully being treated at the unit.
They were so pleased with the 5 films we made for them that we’re currently working on patient information videos for another department at the same trust.
Patient case study video
This international patient organisation needed a film that told an inspiring personal story in a way that would offer insight and information to patients living with cholesterol. We featured the story of Stephen who’s life has been transformed by successful treatment.
Peer information video
Social Media Campaign
We were commissioned to make a series of ‘life hack’ videos to help people with rheumatoid arthritis share their tips and tricks for living with this chronic condition. This film features Erika, a journalist, blogger and mum who has a whole range of helpful hints to share. The films were used as part of a successful social media campaign to encourage other people to share their tips too.
Hospital video production
App for Guys & St Thomas
This film is one of a series of videos we produced about the medication that people may need after a heart attack and how it helps. The films are for an app produced for Guys and St Thomas’ NHS Foundation Trust.
Charity patient information video
We worked with Dementia UK to create a series of films about Admiral Nurses and the work they do. Admiral Nurses are specialist dementia nurses who give practical, clinical and emotional support to families living with dementia.
”The Magneto team brought our organization's message to life with stunning artistry. In their capable hands, the concept of cardiovascular health became personal, relatable and, perhaps most importantly, actionable.
Effective ways to use patient information video
Magneto Films has been working with the NHS and healthcare organisations for more than 10 years, so we have excellent practical experience of how organisations use video and why they commission information films. Here are some of the most common ways people use video to provide help and advice.
Information for newly diagnosed patients
A new diagnosis means a lot of information for patients to take in so making a patient information video is an ideal way to allow people to learn about their condition in an easy way.
Updates on new treatments
For people with long term conditions, treatments may change so keeping patients up to date is vital. Patient video is ideal for communicating new information to a large audience.
Accurate medical comms
Safety and accuracy are vital in medical communications, so a well planned and carefully scripted video is a controlled and safe way to get information to a wide audience.
Peer education video
Hearing from someone who is already living with a condition can be a reassuring way for people to learn more about a diagnosis or a course of treatment.
Using video to tell the real story of a patient can help others deal with their emotions, offering insight and explanation, along with advice on where and when to seek help.
Private and discrete
Patient information videos can be viewed on a phone or tablet, making them easy to watch at a time and place that’s chosen by the patient, offering privacy and confidentiality.
About Magneto Films
Magneto Films has been working with the NHS and healthcare organisations for the past 10 years, providing patient information video production.
Our current and recent clients include national public sector organisations such as NHS England and NHS Improvement, as well as large trust and individual hospitals.
Health related video production services
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