Training video production
Cherie Blair Foundation for Women
Training video for international business mentoring
The Cherie Blair Foundation for Women needed a series of 7 videos to help them deliver their programme for business and entrepreneur mentoring. Their scheme matches female entrepreneurs and start-up businesss owners from around the world with experienced and established business people. With the COVID pandemic making face to face training difficult, and with participants spread across the globe, elearning was an ideal solution for them.
The films are designed to help the mentors devolop the skills they’ll need to translate their business experience into useful and effective mentoring. Across the 7 training films the participants are told what to expect of the training, given information on the circumstances and challenges that may be faced by mentees in less developed economies, and given insight and practical tips on managing remote mentoring sessions.
The videos are a combination of information and training delivered to camera by professional presenters, and illustrative scenes played out by actors. Together theses 2 elements offer instruction, illustration and key bullet points for reflection and understanding.
Casting, scripting & locations
Magneto helped the client develop their scripts and edited them for clarity and to make them suitable for video presentation. We also ran an extensive casting call, providing the client with a diverse selection of presenters and actors, coordinating demo tapes and making all contractual negotiations. The scripts also required that we shoot in a TV studio and across a variety of domestic and business locations: we sourced all the locations for the client, keeping to a strict budget.
It’s been a pleasure working with you Magneto Films, thank you so much for your work and your creative suggestions. The videos have turned out better than we could ever have imagined!
About Magneto Films
Training video production
Magneto Films makes training video and content for e-learning platforms. We work with brands and businesses, the NHS and Public Sector, and with charities and NGOs
Our current and recent clients include The British Library, Somerset County Council, NHS England and Ipsos MORI.
We make a wide variety of marketing films including animated explainers, campaign video and social media video content.
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